History and Founder
Palace Skateboards, often simply referred to as Palace, was founded by Lev Tanju in London, England, in 2009. Tanju, a skater himself, started Palace as a way to capture the spirit of the London skate scene. The brand quickly gained a reputation for its irreverent attitude, bold designs, and connection to the local skate culture.
Location and Stores
Palace's flagship store is located in the Soho district of London, a hub for fashion and culture. The brand has since expanded with stores in New York, Los Angeles, and Tokyo. Each store is designed to reflect Palace's unique blend of skate culture and streetwear fashion.
Popular Items
Palace is known for its distinctive Tri-Ferg logo, which appears on a range of items including T-shirts, hoodies, and caps. The brand's collaboration with Adidas has produced popular items like the Palace Pro sneakers and track jackets. Palace's collections often feature bold graphics, playful designs, and references to British culture.
Celebrities Who Wear Palace
Palace's edgy and unique style has attracted a range of celebrity fans, including A$AP Rocky, Drake, and Rihanna. The brand's collaborations with high-profile artists and other fashion brands have further elevated its status in the streetwear scene.
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